TERRYTHE MAGAZINE OF THE UNIVERSITY OF GEORGIA TERRY COLLEGE OF BUSINESSSPRING/SUMMER 2021AT THE MOVIES WITHJOHN ROOKERpage 12Found and determinedTerry alum helps female-led companies gainopportunities and the financial footing to thrive18Smoothie operatorCharles Watson, CEO of Tropical SmoothieCafé, adapts his chain to the changing times24Top twoAlumni Award winners Pam Rogersand Maria Taylor are shining stars31

IN THIS ISSUE40Your Support Means the WorldStudy abroad experiences are transformative, giving students diverseand meaningful learning opportunities while preparing them for the globalmarketplace. Howe er, many Terry students ace financial barriers thatprevent them from taking advantage of such programs.More than ,Terry students ha e demonstrated financial need.Terry currently offers only donor-supported study abroad scholarships. The average cost of a study abroad experience for a student is 5,000.As the world reopens, demand for global learning is higher than ever.Help shape our students’ future by supporting study abroad opportunities today.Contact Senior Director of Development & Alumni RelationsKathy Ortstadt at [email protected] to learn more.35Features12242THE BIG PICTUREJohn Rooker has grownthe business built by his fatherby targeting promising marketsand developing new venturesin the film industry.SMOOTHIE OPERATORTropical Smoothie Café CEOCharles Watson expands hisrestaurant chain by adaptingto the changing times with a“hospitality first” attitude.24Photo by Jason ThrasherDepartments1828FOUND THE WAY6FROM THE DEANAs Investor at the Female FoundersFund, Adrianna Samaniego helpswomen-led companies gain thefinancial footing to thrive.7NEWSTO VICTORY31COMMUNITY43CLASS NOTES50PASSINGSWith Ad Victoriam Solutions,Jeff and Alice Jones are guidingcompanies through the vagariesof digital technology.Terry accounting student winsinternational graduate fellowship;Alum’s company tops Bulldog100 for second straight year;Chick-fil-A pledges 10 million toILA; 1 million gift helps launchSustainability Initiative at TerryProfiles of alumni award winnersPam Rogers and Maria Taylor;Faculty research shows positiveeffects after more generousmaternity leave; Remembering thelives of five Terry faculty members3

THE BIG PICTURETerry Trailblazers41Dr. Harold Black (BBA ’66), the first AfricanAmerican student to enroll and graduate fromthe Terry College and only the fourth to attendthe University of Georgia, returned to campusin February to discuss the grit, perseverance,and friendships that got him through his yearsat UGA, shaping his worldview and career path.Black’s Terry Leadership Speaker Series talkwas part of a larger campuswide observanceof UGA’s 60th anniversary of desegregation.Black joined three Terry alumni honored asTerry Trailblazers, graduates who achievedcareer success while making a meaningfulimpact on their organizations and communities.A professor emeritus at the University ofTennessee, Black challenged audience membersto discover their muse and find the courageto follow it. Doing the hard things makes yousmarter, stronger and most of all it makes youhappy with yourself, he said. After the speech,he gathered with Angela Tolliver (BBA ’92, MBA’14), engineering data governance leader forCox Communications, George Azih (BBA ’03),founder and CEO of LeaseQuery, and KianaMorris (MBA ’14), acting director of the CDC’sOffice of Planning, Budget and Legislation inthe National Center for Health Statistics, foran online roundtable discussion with the 2021Terry Trailblazers inductees. The four spokeof their career pathways and the importance ofequity in the workplace, then met individuallywith Terry students to share their expertise andoffer advice to students as they navigate theirprofessional journeys.1. Dr. Harold Black, joined by his family, was theguest speaker for the Terry Leadership SpeakerSeries in February in observance of UGA’s 60thanniversary of desegregation. Dr. Black was also anhonoree for the 2021 class of Terry Trailblazers.2. Terry’s Office of Diversity, Equity & InclusionDirector Randy Groomes (from left) joins 2021class of Terry Trailblazers honorees George Azih,Angela Tolliver and Kiana Morris. They are joinedby Terry student Christopher Smith.3. Christopher Smith, a Terry student doublemajoring in international business and economics,introduces the Terry Trailblazers during theroundtable discussion.4. Dr. Harold Black talks about his time as a UGAstudent during the Terry Leadership Speaker Series.5. Kiana Morris, acting director of the CDC’s Officeof Planning, Budget and Legislation, answers aquestion during the roundtable discussion.2435Photos by Jason Thrasher5

TERRYDean Benjamin C. AyersAssociate Dean for Research and GraduatePrograms Michael D. PfarrerAssociate Dean for UndergraduatePrograms Henry J. MunnekeSenior Director for Finance andAdministration Sarah J. FrakerSenior Director of Development andAlumni Relations Katharine M. OrtstadtSenior Director of Marketing andCommunications Daniel W. EggersUniversity AdministrationPresident Jere W. MoreheadSenior Vice President for AcademicAffairs and Provost S. Jack HuTerry Magazine StaffEditor Ed MoralesArt Director Marisa CastengeraContributing WritersRay Glier, Charles McNair,Merritt Melancon, Gail Allyn ShortContributing PhotographersDorothy Kozlowski, AJ Reynolds,Jason Thrasher, Justin J. Wee,Stash Wislocki, Cassie WrightContributing IllustratorShaw NielsenContributing DesignerLeah SchumacherContactEd MoralesTerry College of BusinessThe University of GeorgiaE332 Ivester HallAthens, Ga. 30602-6269(706) [email protected] magazine is published by theTerry College of Business Office ofMarketing and THE DEANThe way forwardAdaptability is a core principle in business. Lessons in itwere both put into practice at the Terry College of Businessand highlighted in our students’ educational experiencethis year. As we phase out of the COVID year, we are lookingahead with confidence. Terry has four undergraduate majorsranked nationally, with the college positioned in the top 15among public business schools. Full-Time MBA and OnlineMaster’s in Business and Technology earned lofty rankingsas well, with the relatively new specialty ranking for BusinessAnalytics gaining top 15 attention among our peers.We awarded 11 endowed professorships and chairs in thepast year, and our faculty continue to attract national honorsand enhance our reputation as a leader in business education.We are building out many strategic initiatives — elevatingTerry’s role in economic development, promoting a cultureof innovation and entrepreneurship, and supporting the diversity, wellness and success of ourstudents and alumni.We would not have successfully navigated this year without the generosity of Terry alumni. Itmakes such a difference in our capacity to be nimble and respond not only to hardships but alsocapitalize on opportunities. In April, we turned our attention to two of Terry’s brightest alumnistars: award winners Pam Rogers and Maria Taylor. We celebrate the personal and professionalexcellence of these two and other accomplished alumni in this issue of Terry magazine. AdriannaSamaniego (page 18) is employing lessons she learned at Terry to help female-founded businessesgain their financial footing, while the work of CEOs John Rooker (page 12) and Charles Watson(page 24) shows how the movie and restaurant business, respectively, are moving swiftly ahead.And so does the Terry College. As we take steps to resume full operations in the fall, weare focused on equipping the next generation of business leaders with skills in four key areas:Leadership, Analytics, Innovation and Sustainability. The pandemic forced us to be resourcefuland solve the next problem in front of us, and these four essential skills will, likewise, prepare ourgraduates for an ever-changing business environment.We have some changes in Terry as well. In July, Charlotte Mason is stepping down following13 years of outstanding service as head of the Marketing Department. John Hulland, whoholds the Tanner Chair in Sales Management and serves as graduate coordinator for themarketing Ph.D. program, is the new department head. Charlotte provided steady leadershipand an unwavering focus to grow the department’s national reputation, and I am confident theMarketing Department will continue to flourish under John’s leadership.Sincerely,Cover photo by AJ ReynoldsBenjamin C. Ayers, DeanEarl Davis Chair in ewsRANKINGS8 BULLDOG 1009 SUSTAINABILITY INITIATIVE9 TERRY BITS10Many goals in mindHow does Zakiyya Ellington have the time?She’s a senior accounting major working for a master’sdegree in business analytics from the Terry Collegewhile simultaneously earning a bachelor’s degree inArabic with a minor in Spanish from Franklin College.An Honors student, Foundation Fellow and StampsScholar, Ellington is also a Terry Ambassador, Sea IslandScholar, Presidential Scholar, member of the Phi BetaKappa and Beta Gamma Sigma honor societies, AthensPrison Tutorial volunteer tutor, UGA Kickstart Fundpartner, LEAD Fellow, Delta Sigma Pi business fraternityco-vice president of professional activities, and treasurerand three-time team MVP of the UGA Women’s RugbyFootball Club.That’s right — she has time for rugby, too.“One of my favorite things I have done at UGA hasbeen joining the women’s club rugby team,” she says.“Through rugby, I met amazing people from all differentparts of campus with whom I had some of my most funmoments. As rugby is such a physical and demandingsport, I learned to be fearless and discovered newstrengths and athletic abilities. It is one of the mostinvigorating and empowering activities I have ever done.”This fall, the Texas native will pursue a master’sdegree in global affairs at Tsinghua University in Beijingafter being selected for the Schwarzman Scholarship,a graduate fellowship designed to prepare the nextgeneration of leaders with an understanding of China’srole in global trends.“I am so excited to have this opportunity to furthermy studies, immerse myself in a new country — andhopefully travel throughout China and other countriesof East Asia — and meet so many other students fromaround the world,” she says.A world traveler who studied abroad at Oxford andvisited Tanzania, Morocco, Spain, France and Costa Rica,Ellington is an advanced speaker of modern standardArabic — specifically in the Moroccan dialect — as well asSpanish.She intends to apply her talent, experience andpassion to advancing social and economic equity throughentrepreneurship in under-resourced communities in theMiddle East and North Africa. She hopes to work directlywith ethnic minorities, refugees and migrants to assistthem in growing sustainable startups.Photo by Dorothy Kozlowski7

NEWS: IN BRIEFTerry names new head of UGA’sDepartment of MarketingJohn Hulland, who holds the Emily H. and Charles M. Tanner Jr. Chair in SalesManagement at Terry, was appointed to head of the Department of Marketing.The appointment takes effect July 1.Hulland, who came to the University of Georgia from the University ofPittsburgh in 2011, succeeds Charlotte Mason, who is returning to full-timeteaching and research. Mason holds a Terry Chair of Business Administrationand has served as department head since joining the UGA faculty from theUniversity of North Carolina in 2008.“I’m grateful to Charlotte for the outstanding way she has led theDepartment of Marketing and grown its reputation for teaching, researchand professional service,” Terry College Dean Benjamin C. Ayers said. “Iam absolutely confident that the department will continue to benefit fromtremendous support and direction under John’s leadership, and I’m pleased he’saccepted the appointment.”Hulland served as the department’s Ph.D. coordinator since 2015and mentored dozens of doctoral students during his career. He taughtundergraduate and graduate courses in brand management, marketing planningand strategy, statistical research methods, among others.As a scholar, his research is anchored in marketing strategy, and he’s hadmore than 20 articles published in premier journals. Among his interests,he’s co-authored research on social interactions — particularly in onlinecommunities — and how they influence consumer behaviors, the marketingfinance interface, and marketing resource management.In 2018, Hulland was appointed editor-in-chief of the top-tier Journal of theAcademy of Marketing Science and was asked to continue as editor for anotherthree-year term. He’s also served in editorial roles for the Journal of Marketing,Journal of International Marketing and Journal of International Business Studies.Among his honors, Hulland was chosen for two Terry College facultyawards in the past five years: the Teaching Excellence Award in 2016 and theDistinguished Research Award in 2020.Terry racks up top rankingsWhether it involves research or specialized programs,the Terry College continues to excel in a variety ofrankings. During the spring semester, the college wasrecognized for the following:Full-Time MBA Program and, for the first Terry’stime, Business Analytics as a specialization, wereboth ranked in the top 20 among public businessschools in the latest graduate school rankingsfrom U.S. News & World Report. The Full-Time MBAProgram was ranked No. 39 in the nation andtied for 17th among public business schools — itsfourth straight year to be ranked a top 20 publicprogram. Terry was ranked No. 33 overall and 15thamong publics for Business Analytics, a relativelynew specialty ranking for U.S. News. The additionof analytics to the graduate rankings reflects thegrowing significance of data analytics for careers inbusiness. In addition to Business Analytics, Terry’sgraduate specialties in Real Estate, InformationSystems and Accounting also were ranked amongthe nation’s best by U.S. News. In a new ranking ofpart-time MBA programs, U.S. News rated Terry’sProfessional MBA Program in the top 50 nationallyand 29th among public business schools.the second year in a row, Terry’s Online Master Forof Business and Technology degree was ranked byU.S. News & World Report as one of the top 5 onlinespecialized master’s programs in business. TheOnline MBT was No. 4 among non-MBA programsin its new survey of the Best Online Programs forcollege graduates interested in furthering theireducation. The latest ranking ties the program’s No.4 ranking in last year’s U.S. News survey. The MBTdegree is taught entirely through online courses.Working professionals can complete the part-timeprogram in two years without taking time outfrom their careers. Students learn graduate-levelinformation systems management and businessleadership development.Company led byTerry alum repeats asNo. 1 on Bulldog 100For the second straight year LeaseQueryLLC, an Atlanta-based firm headed by TerryCollege alumnus George Azih (BBA ’03)and Chris Ramsey, topped the Bulldog 100ranking of the fastest-growing businessesowned or operated by UGA alumni.“For us to now be the first companyto [be No. 1] two years in a row is deeplyhumbling and exciting,” said Azih,LeaseQuery’s CEO. “I hope it inspires otherstudents out there that they can do it aswell.”The company helps accountants andfinance professionals eliminate errorsthrough its lease accounting software —the first of its kind built by accountants foraccountants. Azih and Ramsey, LeaseQuery’schief revenue officer who earned abachelor’s degree in psychology in 2005,were roommates while at UGA.“To do this two years in a row means somuch,” Ramsey said. “We can’t wait to sharethis with the rest of our company becausethey helped us get here as well.”This year, 51 businesses on the Bulldog100 list included graduates from the TerryCollege, including six in the top 10.“I am proud of each business on thisyear’s list and extend a special congratulations to LeaseQuery for making Bulldog100 history,” said Meredith Gurley Johnson,executive director of the UGA AlumniAssociation.Terry management faculty is ranked first in the Thenation for its research productivity for the secondstraight year. The department published the mostpapers in the field’s top research journals in 2019and again in 2020. The department’s five-yearpublications total ranked fifth nationally. Morenotable, UGA ranked first for per capita researchproductivity for the same five-year period.Department of Marketing ranked No. 15 Terry’sin the United States — and 10th among publicHULLAND8universities in the U.S. — for research published inthe two premier American Marketing Associationjournals. DocSIG, the AMA’s special interest groupfor marketing doctoral students, reports theresearch productivity ranking annually. The newreport tracks the schools and individuals who werethe top research contributors between 2011-2020.UGA’s marketing faculty tied with UCLA and theUniversity of Michigan.LeaseQuery, the company led by Terry alumGeorge Azih (above), topped the Bulldog100 list for the second straight year. 1M gift supports funding for Sustainability InitiativeThe University of Georgia received a 1 million pledge to the Terry College tolaunch the college’s new SustainabilityInitiative and fund faculty support forthe endeavor.The pledge by the family of Joannaand Stuart Brown of Telluride, Colo.,will help attract, retain and support ascholar who serves as a champion forsustainable development instruction.The endowment will provide financialresources to launch the environmentalinitiative and annual funds to supportprograms at Terry for years to come.Stuart Brown serves as a director ofBrown-Forman Corp., one of the largestAmerican-owned companies in thespirits and wine business. He graduatedfrom UGA in 1992 with a bachelor’sdegree in history, and Joanna Brownearned a bachelor’s degree in educationin 1987. Their son, Stuart Brown Jr.,graduated in 2014 with a degree inpolitical science.“I have been involved with manysustainability and environmental, socialand corporate governance initiatives atthe company,” Stuart Brown said. “It isimportant to us to be a sustainabilityleader in the beverage alcohol industry,as well as in corporate America. AsBrown-Forman celebrates 150 yearsof business excellence, we want toencourage Terry students to embracethe vitally important values of sustainability.”Plans for Terry’s SustainabilityInitiative include hiring faculty,expanding course offerings, launchinga new undergraduate area of emphasisin sustainable development andsupporting new experiential learningopportunities, said Benjamin C.Ayers, dean of the Terry College. TheTerry College is focused on securingadditional funding for a sustainabilityspeaker series, research support,faculty-led study away programmingand internship opportunities.New UGA faculty award named for Bennett-AlexanderThe work of Dawn D. Bennett-Alexander’s life isbeing honored with the creation of an award that willrecognize faculty who promote a more diverse andinclusive community at the University of Georgia.Bennett-Alexander, an associate professor emeritus,taught employment law and legal studies in the TerryCollege for 33 years. With more than 50 awards andrecognitions for teaching and service, including severalawards for outstanding teaching, Bennett-Alexanderhas devoted much of her career to making diversity andinclusion a priority for students and businesses.“There have been few professors at this institutionwho have cared more about student learning and studentsuccess than Dawn Bennett-Alexander,” said PresidentJere W. Morehead. “During her long tenure, she madeit her mission to ensure all students felt included, bothinside and outside of the classroom.”With funding from President Morehead’s Task Force on Race, Ethnicity, andCommunity, the Dawn D. Bennett-Alexander Inclusive Community Award will be givento a faculty member who has contributed extensive efforts to promoting diversity, equityand inclusiveness at UGA.“[Diversity] is not just something that’s on a sheet of paper. It’s not just a policy. Youfeel it when you are in that space. That’s what inclusion is about. That’s what belongingis about,” said Bennett-Alexander. “If diversity, equity, inclusion and belonging isactualized, a person truly feels it rather than it just being a policy pronounced from thetop. I work for that every day.”9

profilesNEWS: IN BRIEFMorehead Honors CollegeA 10 million fundraising campaign, led by the UGAFoundation and its emeriti trustees to strengthen theUniversity of Georgia’s Honors Program, will culminatein the naming of the Jere W. Morehead Honors College.Morehead serves as UGA’s president, and the naming wasapproved by the University System of Georgia Board ofRegents at its May meeting.Morehead served as director of the UGA Honors Program from 1999-2004.During his tenure, UGA Honors students earned 23 significant scholarships,including two Rhodes, three Marshall, three Truman and 15 Goldwater scholars.Morehead also oversaw the creation of the Washington Semester Program, throughwhich more than 2,000 students have worked as interns in the nation’s capital.He also created the Center for Undergraduate Research Opportunities and laid thegroundwork for what is now the Honors International Scholars Program.“Upon learning of this action, it is difficult for me to adequately express myappreciation to the UGA Foundation Trustees, other donors, the chancellor andthe Board of Regents for making this incredible honor possible,” said Morehead.“Working with the Honors Program — as its director and continuing as provost andpresident — has been one of the most rewarding and meaningful experiences ofmy career. I am humbled and deeply grateful.”Morehead’s UGA career began in 1986 when he joined the Terry Collegeof Business legal studies faculty and served as advisor to the School of Law’scelebrated moot court program. Before being named UGA’s 22nd president in2013, he served as senior vice president for academic affairs and provost for threeyears. Earlier, he held several key administrative posts, including vice president forinstruction, vice provost for academic affairs, associate provost and director of theUGA Honors Program, and acting executive director of legal affairs.Chick-fil-A pledges 10 million to Terry’sInstitute for Leadership AdvancementThe University of Georgia received a record-breaking 10 million pledgefrom Chick-fil-A Inc. to expand and enhance UGA’s Institute for LeadershipAdvancement.Chick-fil-A’s pledge is both the largest commitment dedicated to academicsupport in the history of the Terry College, which houses ILA, and the largestsingle gift ILA has ever received.“What we see in the Institute for Leadership Advancement is the chance tomake a powerful impact with a one-of-a-kind program,” says Andrew Cathy,executive vice president of operations at Chick-fil-A. “We know firsthand thatILA produces graduates who are committed to excellence in leadership and inservice. And the more of them there are, the better it is for all of us.”The gift will be applied to three distinct areas within ILA. First, the ILALeadership Fellows program will be expanded to welcome a new cohort of UGAundergraduates each fall and spring semester, instead of each year. Second,ILA will greatly expand leadership class offerings open to all UGA students,beginning next year. Finally, a new professional development symposiumwill be held annually, offering leadership training to the broader businesscommunity beyond the university.Since its creation in 2001, ILA has graduated nearly 1,500 leaders, manyof whom joined Chick-fil-A over the years. ILA centers its programs on thecore leadership values of responsibility, stewardship, excellence, integrity andpurpose. Two programs — the Leonard Leadership Scholars and ILA LeadershipFellows — operate within ILA, and they have annual cohorts of around 30 and65 students, respectively, who earn an academic certificate in personal andorganizational leadership.10TERRY BITSTerry College hosted the 7th annual Stock ThePitch Competition in February, an eventsponsored by the Finance Department andthe Student Managed Investment Fund. Thisyear’s virtual format created an opportunityto include more student groups, and a record25 teams from peer and aspirant universities applied to the contest. A team fromthe University of Virginia took first placeand 2,500, pitching an investment in theMexican low-cost airline Volaris. A Universityof Texas team pitched a short position onGameStop and won 1,000, with the Universityof California, Berkeley taking third and 500for pitching Berry Global Group. SMIF givesfinance students the opportunity to manage along-only value fund investing in U.S. equities.Students taking FINA 4150 are responsible formanaging the 2.6 million stock portfolio,which is divided into eight industry sectors.The SMIF board is led by Terry Alumni Boardmember Allison McLeod and advised by facultymembers Johannes Kohler, Jeffry Netter andAnnette Poulsen.12 AD VICTORIAM28ADRIANNA SAMANIEGO18 CHARLES WATSON24Carpenter, associate professor of Tinaaccounting and EY Faculty Fellow, receivedUGA’s Creative Teaching Award. The honorrecognizes faculty for excellence in developingand implementing creative teaching methodsto improve student learning. Carpenterwas honored for her long-running forensicaccounting course, where students use whatthey learn in class to lead a multi-weekinvestigation into a simulated case of fraud.Carpenter also secured a 25,000 LearningTechnologies Grant from the UGA Center forTeaching and Learning to develop an onlinegame to accompany her popular forensicaccounting course.Hollenbeck, a senior lecturer Candicein marketing, received UGA’s Service-Learning Teaching Excellence Award. Thehonor recognizes excellence in developing,implementing and sustaining academicservice-learning opportunities. Hollenbeck’scourse in Integrated Marketing and BrandCommunication has connected hundreds ofstudents with nonprofits to help them developmarketing strategies and doctoral student Lan Anh Ton Terrywas awarded the William O. Bearden award,given to Ph.D. students judged to have thehighest quality research projects at the annualSoutheast Marketing Symposium, hostedthis year by the University of Mississippi.She continues the ongoing success of Terrymarketing Ph.D. students in receiving thisaward, as marketing doctoral student YoungtakKim was the Bearden winner last year.Photo by Justin J. WeeUGA Honors Program to becomeJOHN ROOKERFound Advice Page 18Adrianna Samaniego seeks to provide a more equitable future by creatingopportunities for female-founded companies.11

PROFILESThe sequelJohn Rooker (BBA ’02) sees the big pictureand fast-forwards a family legacy13Photo by AJ ReynoldsBy Charles McNair

The Terry College of Business students know the famousname.In the 1960s, John W. “Jack” Rooker (BBA ’60)entered working life with his father — Terry alum WilliamA. Rooker Sr. (BSC ’33) — at Southern Bonded Warehouse, athird-party logistics company that stored and shipped inventory forbusinesses in fast-growing Atlanta. In a few years, Jack evolved thefamily interests, launching an industrial real estate developmentcompany.Working within 50 miles of Atlanta, Jack grew John W. Rookerand Associates through the second half of the 20th century into oneof the most successful and respected firms in Georgia.Students in the beautiful Business Learning Community alongHull Street take classes in Moore-Rooker Hall. The building thatwould become Moore-Rooker started in a small cardboard boxwhere Jack and his lifelong friend Dudley L. Moore (BBA ’57),a successful independent insurance agent, stuffed 50 monthlydonations. They eventually invested their stash in real estate, andwhen they sold a valuable Atlanta warehouse property in 2016,Rooker and Moore gifted the proceeds to the Terry College, a keypiece of capital funding for the building that now bears their names.Now a next-generation Rooker, John (BBA ’02), has steppedforward to play the role of a lifetime.John took over from Jack as Rooker Co. CEO in 2012. Inthe momentous decade since, the charismatic 41-year-old hassuccessfully grown the firm by adopting a new business model,targeting promising new markets — Sunbelt cities — and developingsurprising new ventures with their own famous names — Netflix,Fox, and HBO, among others.An understudy taking on the Rooker legacy could easily haveplayed it safe and simply coasted.Not John.“His biggest decision so far has been to give up the generalcontractor business and go totally into development,” Jack says.“I think we were headed that way, and it was natural to switchover. John’s been able to throw a bigger net, and that net has beenvery rewarding. He did the right thing, and he did it at the righttime, and he did it in the right way.”The reviews are in. And Rooker’s four divisions (industrialdevelopment, government development, asset management, andAtlanta Metro Studios) are thriving.The net asset value ofcombined Rooker holdingshas increased 70 percentfrom 2017 through 2020.In the past five years, thecompany has developed 14office projects with a totalvalue of 143 million forthe federal government.Also, the Rooker Industrialportfolio has kept occupancyat 95 percent in the past fiveyears while developing morethan 3 million square feet ofnew industrial space.Not bad for an openingscene.14New day, new business modelJohn began to script the Rooker sequel soon after becomingCEO.“It’s hard to be a good developer and a good general contractorat the same time,” John says. “By 2015, construction had become socompetitive and margins so thin that it became a volume game. Theway we were set up, we were never going to achieve the volume ittook to keep us growing the way we had in the past. So, it made senseto transition out of general contract

Alum’s company tops Bulldog 100 for second straight year; Chick-fil-A pledges 10 million to ILA; 1 million gift helps launch Sustainability Initiative at Terry . respectively, are moving swiftly ahead. And so does the Terry College. A